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FULLER-LOOKING HAIR GUIDE

5 Ways to Make Straight, Flat Hair Look Fuller

Flat hair usually does not need more product. It needs the right products, used in the right order. Learn how to create grip with Texturizing Sea Salt Spray, build lift with Volume Cream and finish with Matte Cream Clay for fuller-looking hair that holds without feeling heavy.

SEE THE 3-STEP ROUTINE
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Lightweight formula

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Made for straight hair

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30-day guarantee

THE DESIRED LOOK

Fuller, More Textured Hair—Without the Heavy Feel

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The right routine helps lift hair away from the scalp, create more visible texture and hold the finished shape without stiffness, shine or unnecessary weight.

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Lifted at the roots

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More natural texture

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Flexible all-day hold

BUILD THIS LOOK
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THE PROBLEM

Why Straight Hair Falls Flat

Straight hair naturally sits closer to the scalp, making it harder to build and hold volume. Adding more clay or wax often makes the problem worse by weighing hair down. Instead, build your style in layers: create grip and separation, add lift at the roots, then lock in the shape for fuller-looking hair without stiffness, grease, or extra weight.

SHOW ME THE FIX
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Here are 5 simple ways to get more volume from straight hair.

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01. Create a Textured Base First

Smooth, straight hair tends to slide together and fall flat. Apply three to four sprays of Texturizing Sea Salt Spray, then scrunch from roots to ends to create grip, separation, and a more structured base.

This added texture helps hair look thicker and gives the rest of your routine something to build on.

BUILD THE ROUTINE
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02. Build Lift Where Flat Hair Needs It Most

Work a dime-sized amount of Volume Cream through the roots and any areas that tend to fall flat. It creates lightweight lift by moving the hair away from the scalp without the heaviness of a traditional styling cream.

Because hair looks flatter when it sits close to the scalp, lifting the roots creates the biggest visible difference.

GET MORE VOLUME
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03. Blow-Dry to Activate the Volume

Use your blow-dryer to shape the volume, not just dry your hair. Direct the airflow upward and against the way your hair naturally falls while lifting it with your fingers or a brush.

Let the hair cool in position before finishing to help turn the foundation from Volume Cream into visible height and shape.

SEE THE FULL SYSTEM
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04. Finish Without Weighing Your Hair Back Down

Warm a dime-sized amount of Matte Cream Clay between your palms, then apply it through dry hair, focusing on the mid-lengths and ends. Use any remaining product lightly at the roots only where more control is needed.

This adds definition and flexible hold while preserving the volume you already created—without stiffness, shine, or excess weight.

LOCK IN THE LOOK
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05. Use Each Product for a Different Job

Fuller-looking styles are built in stages: Texturizing Sea Salt Spray creates grip and separation, Volume Cream adds lightweight root lift, and Matte Cream Clay defines and holds the finished shape.

Each product solves a different reason straight hair falls flat, helping you create fuller-looking hair without relying on one heavy styler.

GET THE ROUTINE
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The Simple Routine For Fuller-Looking Straight Hair

The Volume & Hold Essentials bundle is designed to help straight hair look fuller, more textured, and easier to style — with lightweight volume, natural grip, and flexible hold.

Bundle Includes:
• Texturizing Sea Salt Spray
• Volume Cream
• Matte Cream Clay

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50,000+ Men Finally Got Results (4.2/5)

Get Fuller-Looking Hair

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Volume & Hold Essentials

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