Limited Time Sale: Save up to 35% + Free US Shipping
FULLER-LOOKING HAIR GUIDE
5 Ways to Get More Volume From Straight, Flat Hair
Flat, lifeless hair does not always need a heavier styling product. It needs lightweight lift in the right places—and the right technique to bring it to life. See how Volume Cream helps build fuller-looking volume without leaving your hair stiff, greasy or weighed down.
GET MORE VOLUMELightweight feel
Heat protection
Made for flat hair
THE DESIRED LOOK
More Lift. More Fullness. Less Weight.

Volume Cream helps lift hair away from the scalp, making straight, flat hair appear fuller while keeping the finished style lightweight and natural.
More lift at the roots
Fuller-looking shape
Lightweight feel

THE PROBLEM
Why Straight Hair Loses Volume
Straight hair naturally sits closer to the scalp, so without enough root lift, styles can look flat, thin and undefined. Adding more clay, wax or pomade often makes things worse by weighing hair down. Instead, build volume before hair fully dries: Volume Cream creates a lightweight foundation, while blow-drying lifts, shapes and sets the finished style.
SHOW ME THE FIX
Here are 5 simple ways to get more volume from straight hair.

01. Start With Damp Hair
Start with clean, slightly damp hair, then towel-dry to remove excess water. This helps Volume Cream distribute evenly while leaving enough moisture for your blow-dryer to create lift, shape, and control.
Applying it before your hair dries gives you more control over how the finished style sits.

02. Apply Volume Cream Where You Need Lift
Work a dime-sized amount of Volume Cream between your hands, then apply it evenly through the roots and areas that tend to fall flat. Add more only as needed to avoid overloading the hair.
Volume Cream adds lightweight structure and support before blow-drying without the heavy or sticky feel of a traditional styling cream.

03. Blow-Dry Upward From the Roots
Direct the airflow upward from the roots while lifting your hair with your fingers or a brush. Dry against the direction your hair naturally falls, shape it as you go, then let it cool in place.
Volume Cream supports the hair, while heat and airflow turn that foundation into visible lift.

04. Build the Shape Before You Finish
Use your fingers, brush, and blow-dryer to create the direction, height, and overall shape before applying a finishing product. By the time your hair is dry, most of the structure should already be in place.
Creating more shape during blow-drying helps you use less product afterward and prevents your style from being weighed down.

05. Add Lightweight Hold Where You Need It
For soft, natural-looking volume, Volume Cream can be used on its own. For more control, warm a small amount of Matte Cream Clay between your palms and work it through dry hair, focusing on areas that need extra definition or hold.
Its flexible, weightless-feeling hold helps preserve your volume, while a light application near the roots can create a subtle thickening effect.

The Simple First Step to Fuller-Looking Hair
Volume Cream helps straight, flat hair look fuller from the start by adding lightweight lift, shape, and body before you style—without leaving hair stiff, heavy, or greasy.
CHECK AVAILABILITY

50,000+ Men Finally Got Results (4.2/5)
Give Flat Hair the Lift It’s Missing

Volume Cream
Check Availability